BusinessMirror
THE Manila Economic and Cultural Office (Meco) in Taipei is now bidding to make Philippine destinations as the favorite beach-wedding locations for Taiwanese couples ahead of Hawaii.
Ireneo Reyes, Meco director for tourism, said his office will aggressively promote Boracay, Palawan, Cebu, Davao, and other island and coastal areas in the Philippines to Taiwanese tourists as alternative to Hawaii.
“The beauty of our beaches remains one of our major draws for Taiwanese. Many couples looking to get married abroad do so in Hawaii , but Philippine beaches can more than hold their own, especially when cost is factored in,” Reyes said.
He said beach wedding is one of the major themes to be exploited by the Department of Tourism and Meco in their attempt to get a bigger slice of the outbound market of Taiwan in time for the long vacation during the Chinese New Year in 2010.
Both agencies conducted product presentations in Kaohsiung, Taichung and Taipei from October 26 to 29, and joined the Taipei International Travel Fair (TITF) held at the Taipei World Trade Center from October 30 to November 2. The Philippines’ 63-sq-m booth at the TITF with a beach-wedding theme and a giant video wall showcasing local landmarks was a major draw at the fair, with some 4,500 tourism industry players and visitors stopping by to get information materials and meet with their Filipino counterparts.
The Taiwanese also showed interest in dive sites, golf and Filipino schools offering the English language program.
Filipino participants in the fair were able to get a total of 221 confirmed bookings for group tours and more than 800 queries.
In the first three quarters of the year, the number of Taiwanese visitors to the Philippines declined by 14 percent to only 77,126, from 90,104 in the same period last year.
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One of the many beaches of El Nido, a marine reserve park and municipality at the northernmost tip of Palawan Island.
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I really love the beaches here in the Philippines! I agree with Ireneo Reyes, Meco director for tourism, when cost is a big factor for couples wanting to have a beach-wedding, Philippine beaches are a great choice.
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